Turning search into sales.

I'm Aya Saleh, an SEO specialist working in English and Arabic for brands in the United States, the UAE, Saudi Arabia and Egypt. Pick a market to see where my clients rank on Google today.

    Live Google results captured in October 2026.

    13first-place Google rankings across client sites
    18page-one rankings for Arabic service and shop sites in Saudi Arabia
    1.63Mimpressions in six months for an online pharmacy in Egypt

    Case studies

    Real screenshots from Google and Search Console. Every result below comes from my own client work.

    Sage Wellness, medical clinic, New York

    Local SEO for a Manhattan acupuncture clinic

    A US clinic competing with larger New York practices for fertility, cosmetic and pain-relief searches.

    • US keyword research and a pillar–cluster plan for fertility, PCOS, pregnancy and women's health.
    • Cannibalization audit of 93 URLs, turned into 40 fixes across 8 phases.
    • Backlink gap analysis against 4 New York competitors and a guest-post program.

    Top-3 rankings grew from 29 to 61 keywords, and top-10 from 65 to 116, in Sep–Oct versus Jul–Aug 2026.

    Google result for sage fertility: Acupuncture Fertility NYC, Sage Wellness, Manhattan
    Search: sage fertility
    Google map pack: Sage Wellness Acupuncture, 5.0 stars from 68 reviews
    Search: sage wellness center, map pack
    Google result: Cosmetic Acupuncture NYC with sitelinks
    Search: facial acupuncture near me

    Scholars International Group, group of schools, Dubai

    New pages on Google within hours

    An education group whose site needed steady content and a cleanup after an old gambling-spam hack.

    • Four SEO articles a month, each mapped to one keyword and one intent.
    • Traced about 400 spam URLs and removed them with 410s and Search Console removals.
    • Set four school pages to noindex so they stop competing with the schools' own brands.

    The new STEM Education page was already ranking on Google 14 hours after it went live.

    Google result: STEM Education, Building Future Skills for Students in UAE, published 14 hours earlier
    Search: stem department of education
    Google result: O Level Schools in Dubai, British Curriculum
    Search: o level british curriculum, next to Wikipedia and Pearson
    Google result: The Sports Academy Dubai Weekend Sports for Kids
    Search: the sports academy

    Rimonda, footwear store, Egypt

    Arabic content that wins buying searches

    An Egyptian shoe brand competing for buying and research searches alongside marketplace ads.

    • An Arabic article hub around real buying questions: medical shoes, knee pain, sports shoes and shoe care.
    • Category pages optimized for high-intent searches.
    • Product pages that show price and stock in Google results.

    7 page-one rankings: 3 at #1 and 6 in the top three.

    Google result: Rimonda women's comfort shoes category at position 3 with product images
    Search: حذاء حريمي مريح, position 3

    Elsaeed Pharmacies

    Online pharmacy
    19.3Kclicks
    1.63Mimpressions
    7.2avg position
    Search Console performance for Elsaeed Pharmacies over 6 months

    Medicine pages rebuilt around one keyword each, spam links removed, and a pillar–cluster content plan. Cited in a Google AI Overview.

    Tethkar

    Gift store
    32.8Kclicks
    1.59Mimpressions
    2.1%CTR
    Search Console performance for Tethkar over 3 months

    Meta, FAQ schema, keyword URLs, Core Web Vitals and 404 fixes in three months.

    Hobba Pet

    Vet store on Zid
    4.41Kclicks
    264Kimpressions
    9.4avg position
    Search Console performance for Hobba Pet over 3 months

    Product pages rewritten for buyer keywords, supporting articles and category backlinks.

    Grandma's Jar

    Organic food store
    5.4avg position
    106Kimpressions
    734clicks
    Search Console performance for Grandma's Jar over 3 months

    A small organic range pushed onto page one with product schema and educational content.

    Brands I've worked with

    Healthcare, education, e-commerce, B2B and professional services, in English and Arabic.

    Sage WellnessScholars International GroupDigital HouseRimondaElsaeed PharmaciesECIETethkarHobba Pet
    Grandma'sJAAMMamlakat Al AsalExpress Al-MadinaHO Law FirmRabiahMeccano AdvertisingGuilt Free

    How I work

    The same four steps on every site, from a small Zid store to a New York clinic.

    Audit

    Crawl, Search Console and competitor gaps: what blocks rankings, and what's ready to win.

    Architecture

    One keyword, one page. Merge, redirect or retarget everything that competes.

    Content and links

    Intent-matched pages on a steady schedule, plus links that point at the pages that sell.

    Measure

    Weekly plans built on Search Console data: what moved, and what to do next.

    Platforms I work on

    SEO built into the platform, not bolted on after launch.

    WordPress

    Rank Math setup, site structure, speed fixes and hacked-site cleanup.

    Shopify

    Product, collection and blog SEO, with clean meta and structured data.

    Odoo

    Website and e-commerce SEO for Odoo stores and company sites.

    Zid

    Saudi e-commerce stores: product pages, categories and speed.

    Coding

    HTML and CSS for on-page fixes, schema and landing pages.

    Experience

    1. SEO Specialist at Digital House Marketing, Dubai

      SEO for Sage Wellness in New York and Scholars International Group in the UAE, plus the agency's own site.

    2. SEO Specialist at Meccano Advertising

      Seven B2B and B2C accounts, with a focus on e-commerce growth and technical audits.

    3. SEO Specialist at O Solutions

      Rankings and visibility for client sites on WordPress and Zid.

    4. Freelance SEO

      Technical audits, site architecture, indexing fixes and Core Web Vitals.

    What I do

    • Technical SEO and site audits
    • E-commerce and local SEO
    • Arabic and English content strategy
    • Link building and cleanup
    • AEO and GEO for AI Overviews and LLM answers

    Education

    • BA in Sociology, Al-Azhar University, 2023

    Tools

    Search ConsoleGA4Tag ManagerSemrushAhrefsScreaming FrogRank Math

    Platforms and coding

    WordPressShopifyZidOdooHTMLCSS

    Certificates

    Formal training behind the client work.

    SEO Step by Step V2 graduation certificate awarded to Aya Saleh, 2025
    SEO Step by Step V2Graduation certificate, Ahmed Khattab, 2025
    Digital Marketing Diploma awarded to Aya Saleh Fathy Hamed by Creative Academy, 2022
    Digital Marketing DiplomaCreative Academy, 2022